After two years of good and loyal service, will the Salto platform bow out? This is the question posed by its shareholders, since the “French Netflix” is currently in a bad position. The various television channels must meet to discuss the fate of the platform.
Salto, a rich catalog!
Launched in October 2020, the SVOD platform somersault has made its way. For two years now, his list of films and series has continued to grow and new programs are added to create a really interesting catalog. The France Télévisions, TF1 and M6 groups are at the origin of this platform and their objective was to compete with Netflix, Amazon Prime or even Disney+.
A big bet therefore for the Frenchies, who mainly bring together French creations. But that’s not all, Salto also offers its subscribers the possibility of watching several programs in previewto see TV shows in replay and also to watch series in their entirety.
What future for the platform?
However, there still seems to be a downside. Indeed, Salto brings together 900,000 subscribers and it should reach one million subscribers by the end of the year. Unfortunately, these figures are far from sufficient for the television groups, as well as for the shareholders. They are to meet in the next few days. to make a decision : contribute to the financing or stop the costs.
It must be said that the possible merger between TF1 and M6 which did not succeed came to disturb the plans of the platform a little. As for France Télévisions, the announcement of the abolition of the audiovisual license fee made by Emmanuel Macron makes you shiver. Indeed, in this case, Salto could lose a very important source of funding. In addition Rodolphe Belmer, who took over the helm of TF1, is a former member of the board of directors of Netflix. He also made it known thathe would no longer continue to support Salto. One of the actors in the case expressed himself :
There are three possibilities. Either none of the three shareholders pays any money, and it must be liquidated, or they agree to strengthen the platform – but this is not the most likely scenario – or one of the partners or an actor outsider, such as a producer, buys out the shares of others. But then, he will have to have strong backs.
Case to follow.