Jackpot for Netflix, as first reports estimate the revenues generated by the phenomenal success of the Korean series “Squid Game” at $ 1 billion!
The success of Squid Game marked a revolution for Netflix in more ways than one. The Korean series, the biggest launch of all time of an original series on the platform (111 million views in seventeen days), could indeed bring back no less than $ 900 million to the American streaming giant according to our colleagues. of Bloomberg.
This added value is all the more gigantic as the series will have cost “” only “$ 21 million to produce, i.e. a budget of $ 2.4 million per episode (for comparison, each episode of The Crown costs Netflix about $ 13 million for lower revenues).
It should however be specified that the 900 million evoked by Bloomberg are not “physical” money; the sum in fact represents indirect income generated by the success of the series in terms of image for Netflix, via a significant increase in its subscriptions. The sum also includes a projection of sales of future derivatives. Squid Game, but also its stock market value which was also to experience a sharp rise.
The entire series Squid Game can be found now exclusively on Netflix.
