Prestigious license, prestigious partner. In a few days, the simulation of Polyphony Digital Gran Turismo 7 will offer very luxurious free content to PS5 and PS4 players.
After the new trio of cars, Gran Turismo 7 is already preparing to welcome free content related to an iconic luxury brand. Be careful, you have to like gold!
An alliance between Christian Dior and Gran Turismo 7
It won’t have the poise of an ’84 Nissan Skyline Super Silhouette Group 5, the ’54 Maserati A6GCS/53 Spyder, or the ’13 Porsche 918 Spyder, but some may enjoy riding in style.
Kim Jones, artistic director of menswear for Dior, has cooperated with Polyphony Digital and PlayStation for an array of brand skins in Gran Turismo 7. There will be one limited version of the De Tomaso Mangusta supercar, a suit for the pilot, a helmet, Dior flocked boots and gloves.
For this partnership, the Dior house reviewed their old advertisements from the 60s to 80s, their glamorous side, in order to design this unique pack of content. As a luxury company, the company neglected no detail whatsoever on the suit, the helmet or even the shoes which had to reflect the motorsport aspect well.
The Dior X GT7 collaboration will be available from August 25, 2022 on PS5 and PS4.